Ep 142. Andrea McAdow on Marketing, Flower Production, and Success with CSA

Today we’re chatting with Andrea McAdow, owner of Rosebird Farms located in Kingman, Arizona. Nestled in the Cerbat Mountains on just over 2 acres, Rosebird is a certified naturally grown farm growing over 20 varieties of produce any given season. They use high density planting with a focus on soil health in order to get the most out of the land. Andrea came into farming after starting her career in civil engineering and construction management. She felt she needed to give back to the Earth and the community, which led her to the farm life! Hear the tale of a drastic yet dedicated and passionate (and of course, thriving) career shift on today’s episode!

In This Episode:

Why Andrea shifted from civil engineering to farming 1:23

How Rosebird Farms got customers at the beginning 4:17

How they advertise 6:17

How Rosebird handles their flower production 9:50

How they sell their flowers 18:26

How Andrea handles the CSA 22:41

How Andrea communicates with other farmers regarding business prospects 26:12

How their products are priced 28:44

What lessons Andrea learned along the way to becoming a thriving farmer 29:25

Andrea’s advice for those looking to get started on the farming journey 31:51

About the Guest:

Andrea McAdow is the owner of Rosebird Farms, a certified naturally grown farm located on 2 acres in the high desert of Northwestern AZ. After starting her career in civil engineering and construction management, Andrea began farming to explore her passion for working with nature and serving her community.

Rosebird Farms grows produce and cut flowers for their CSA and year-round farm stand. They also work with other regional farmers and value-added producers to aggregate and distribute a full line of local products throughout Mohave county.

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Resources and mentions

Website – https://www.rosebirdfarms.com/

Facebook – https://www.facebook.com/rosebirdfarms

Instagram – https://www.instagram.com/rosebirdfarms/

And if you want to keep the conversation going, join us in our Facebook Group to connect with us and other farmers looking to grow their business!

We also have six free eguides to help you be more effective on your farm (Winter Growing, Pastured Poultry, Washing Shed Efficiency, Profitable Farmers Toolkit, What to Look for in a Farm Property, etc), which you can download here.